A New Visual Language for Leadership: Inside Manual’s Three-Year Journey to Design the Obama Presidential Center

Fantasy Art

The intersection of history, community, and design has reached a new pinnacle with the recent unveiling of the visual identity for the Obama Presidential Center (OPC). Tasked with what many in the industry consider the "brief of a lifetime," the San Francisco-based design studio Manual, led by husband-and-wife duo Tom Crabtree and Patrici